My social media presence has given me success in blogging. So, I’m going to talk about building your social media presence for your blog today. Blogging is no more limited to creating content. You get branded with your social media marketing. You can spend hours together creating content which is worthy but your efforts will go in vain if no one reads it. We are fortunate enough to have various ways to build audience for ourselves.
In my first post about blogging, I talked mainly about creating your niche and be passionate. In this post, I’m going to elaborate more about modes of connecting with your audience which helps in driving traffic to your blog.
My top Five ways to connect with my audience are:-
Google+ is a place for you especially if you are a blogger or a business trying to make your place in social media. You can create your collections, join communities and G+ also gives you entry in search engines. For example – I have seen my content on top google searches through the post I shared with my audience on G+. It may depend on the number of shares or 1+. It does not mean G+ drives SEO but it definitely helps in building a set of audience for you. Click here to check my profile to get ideas on how you can create collections. Again, create collections of your interest and niche.
I keep hearing stories that Facebook is dying but I do not agree to it at all. Billions of people using Facebook today and it is one of the easiest way to build your audience. Facebook Page is as important as your content. Blogging is not all about creating new content but it is also about finding your audience and sharing the content with them. You can share your new content, tell your personal stories, talk about achievements and even circulate your old content again. Be consistent and regularly touch base with your audience.
I’m also part of different food groups in Facebook and it has also driven traffic to my blog. So, search for groups of your interest and get active. Click here to check out my blog page and get connected today.
Pinterest is a great tool to help increase links backs to your blog through images which you pin on your boards. This drives more traffic to your blog. Pinterest is all about visual treat. So, make sure you have good images on your blog. Create boards of your interest. You can also request to join some popular boards and start pinning there. If you are a food blogger, leave a comment with your email address and I will add you to my board for friends.
Instagram builds my social media presence and helps me to connect with various brands. It does not drive much traffic to my blog but helps in creating business connections. Instagram is again all about visual treat and we all know that visuals get registered in people’s mind faster than text. Click Here to know my Insta stories.
Twitter builds network. I’m a strong believer that no matter what you do, it is always useful to build a strong network. You can network with other bloggers, search for top news, trending topics and stay up to date. Click here and lets get connected today.
There are various other places to share your content and grow your audience. I will talk about them in my next post. So, stay tuned for it and until then keep creating beautiful content and keep sharing.
P.S – How do you build your audience? I would love to hear your perspective on it.